If I was going to implement a carpet cleaning program I would start with focusing on technical certification and equipment investment. First, I would secure professional training through an industry recognized body like IJCSA to establish credibility and proficiency in fiber identification and chemical safety. After completing all my training, I would research all the equipment needed for a successful carpet cleaning business and determine what I would be purchasing. I would then do my initial capital investment. This would include any high-performance equipment I would need alongside essential tools like upholstery wands and specialized cleaning agents. Then I would update my business insurance to include general liability and equipment coverage to protect me against any accidental damage or liability during service.

In my next phase I would focus on operational efficiency and how to penetrate the carpet cleaning market. I would leverage my existing customer base and offer them things like bundle service discounts. I would do things such as referral incentives to drive immediate revenue without me having to put in a lot of costs. I would also utilize social media by posting high impact "before and after" photos. Operationally, I would implement and be familiar with some sort of specialized software (if I did not already have one) that would help me manage appointments, track chemical inventory, and optimize my routes ensuring my new carpet cleaning program thrives and remains profitable as it scales.

I believe implementing these steps along with a customer first approach will ensure my new carpet cleaning business long term sustainability and a competitive edge.